Only is a branding agency based in Manchester, UK. Our approach revolves around three simple tenets: clarity, creativity and continuity.


People first

We care for and about people. We’re committed to creating work that reflects the communities we serve and cultivating an environment where differences are respected and celebrated.

Real collaboration

We bring together talented people from different creative disciplines, with a shared love of design and storytelling. We collaborate closely with clients over the long term to maximise the impact of our work.

Creative ambition

Standing apart is critical for your success. We champion creative courage and partner with ambitious clients who inspire us to do our best work and expect nothing less.

Transformative impact

We see branding as a catalyst for change. Committed to bold ideas and challenging convention, we help clients to unlock the full potential of their brand.

Our story

Only was founded in 2014 by brothers Daniel and Matthew Tweddle. Our ambition was to bring together distinct skills in strategy and design to create brands with clarity and craft. At the heart of our studio has remained a promise: to simplify strategy, inspire creativity, and deliver lasting impact.

Over the past decade, we've guided clients in solving problems, seizing opportunities, and fostering growth. Collaborating with leaders, creators, and disruptors across various industries, from esteemed institutions to ambitious startups, we've made our mark.

Today, we are renowned for creating brands driven by clear thinking and bold creative expression—brands that not only stand the test of time but also propel organisations forward with clarity and conviction.

Intentionally small and practitioner-led, Only remains a close-knit team of strategists, writers, and designers, many of whom have been instrumental in shaping our success over the years.

Since our founding in 2014, we have been obsessive about craft. We are committed to creating work that is strategic, bold and timeless.

Great work doesn’t happen by accident. We draw on unique insights to build brands and experiences that stir emotion and create lasting impact.

Our services

Certified B Corp

Only is a branding agency built around articulating simple, compelling truths. And the truth is we wanted better. To do better for our people, make better decisions that benefit our communities and preserve our planet, and ultimately become a better business.

As a certified B Corp, we believe business can be a powerful force for good. We are committed to a future where success is measured not just by profit, but by the positive impact we have on the world.

B Corp certification is a rigorous process that measures a company's impact on society and the environment. Certified B Corps champion and lead global progress towards a more inclusive, equitable and sustainable economy.

We are proud of our commitment to high standards of ethical, social and environmental responsibility, transparency and accountability.

We've always worked with organisations that have a positive impact, but we're putting this at the heart of who we are. We've always helped our people improve and thrive, but we’ve introduced processes that have strengthened this support. And we've established frameworks that help us to assess and improve our impact on our communities and the world.

We proudly and continually push to deliver exceptional work that sets us apart and becomes the subject of blogs, magazines and books.

A look our rebrand for the University of Cardiff, with special focus given to our collaboration with Commercial Type.

It's Nice That

“A poetic exercise in minimalism” — Thomas Barnett reviews our identity for the Beams, a new cultural hub in East London.


Emily Gosling explains how we brought eight disparate research groups under a single umbrella, the British International Research Institutes.

Creative Review

A conversation with Daniel Tweddle and Matthew Tweddle, Only And Christopher Ulyatt, Pirate.

The Follow Up Podcast

"It’s uplifting to see strong typography become such a clearly-defining identity for an institution." — Armin Vit on our identity for the British Academy.

Brand New

Andy Mallalieu explains how we gave a voice to an underserved youth culture for Transmission Roundhouse.

Creative Boom

Head office22 Lever StManchester M1 1EA

Get in touchManchester+44(0)161 3992 607London+44(0)208 0500 223

Work with usFor new business enquiries,
contact Daniel Tweddle