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Transmission Roundhouse — A voice for underrepresented young creatives
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ServiceBrand identity, Strategy, Visual identity
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ColophonPhotography: Kirstin Kerr
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An online platform for the next generation of creatives and culture makers, Transmission Roundhouse offers a place for young people to create, explore and influence. Our brand identity for them aims to represent and engage the youth cultures that the emerging station serves.
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Our monogram draws from the movement of equaliser bars, representing the station’s passion for alternative, original broadcast content.
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The brand idea – ‘cut through the noise’ – captured the wide range of creative content and rebellious spirit that was at the heart of the station.
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Expressive typography that mimics the monogram adds to the confidence, modernity and progressiveness of the wider brand identity, and is easily applied to a broad range of assets.
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