Our sincere thanks to Armin Vit for reviewing our revised brand identity for the British Academy on Brand New.

Curators and reviewers of the most noteworthy projects in logo, brand and identity design, the platform serves as a great resource for designers, agencies and brands to seek inspiration, share opinion and gain insight.

Their review of the Academy's identity highlights one of our key objectives of the project – to enable "different applications to be bolder or quieter but all in the same visual tone", offering consistency and flexibility. Armin says: "It’s uplifting to see strong typography — without many tricks or visual pow-wow — become such a clearly-defining identity for an institution."

You can read the full review on the Under Consideration website.